Next Generation Probiotics Market is Estimated To Witness High Growth Owing To Rising Health Concerns

Next Generation Probiotics Market


Market Overview:

Next generation probiotics are live microorganisms that provide health benefits beyond basic nutrition when consumed in adequate amounts. They help improve gut health and reduce risk of disease by balancing microbiota. They are genetically characterized microbial cell preparation with document health effects. Advances in genomic sciences have enabled development of next generation probiotics with improved stability, good gut colonization and immunomodulatory properties.

Market key trends:
One of the major trends driving growth of the Next Generation Probiotics Market Demand is rising demand for preventive healthcare. Consumer awareness about relation between gut health and overall well-being has increased significantly in past few years. People are increasingly adopting probiotic supplements to boost immunity and reduce risk of chronic diseases. Next generation probiotics are more effective than regular probiotics as they can survive the gut environment and pass through it. They exert beneficial effects for longer duration by modulating microbiota composition through colonization. This makes them first choice for consumers looking for improvement in gut and general health.

Porter’s Analysis
Threat of new entrants: Low barriers to entry as probiotics are natural microorganisms. However, large players have established brands and have developed novel delivery systems.
Bargaining power of buyers: Buyers have moderate bargaining power as they can choose from various brands in the market. However, switching costs are low.
Bargaining power of suppliers: Suppliers have moderate bargaining power as many firms culture their own probiotic strains.
Threat of new substitutes: Threat of new substitutes is low as probiotics provide health benefits that other supplements may not provide.
Competitive rivalry: Intense as players compete based on efficacy, delivery systems and brand value.

SWOT Analysis
Strength: Growing popularity of probiotics and focus on gut health. Delivery systems focus on targeted release at specific sites.
Weakness: Efficacy of some strains yet to be clinically proven. High production and R&D costs.
Opportunity: Scope for strain customization and combinations for specific conditions. Emerging regions offer growth potential.
Threats: Stringent regulations can delay products. Patents for delivery systems expose firms to infringement risks.

Key Takeaways
The global next generation probiotics market is expected to witness high growth, exhibiting CAGR of 11.2% over the forecast period, due to increasing awareness about gut and digestive health. The US market dominated in 2022, accounting for over 30% share due to growing demand for preventive healthcare solutions.
Regional analysis: Asia Pacific is expected to be the fastest growing market, expanding at a CAGR of around 13% between 2022 and 2030. This growth can be attributed to rising health consciousness, growing disposable incomes and increasing prevalence of chronic diseases.
Key players: Key players operating in the next generation probiotics market are Pendulum, Amsterdam Winclove Probiotics, Metabogen AB (Biogaia), Exeliom Biosciences, TargEDys, Chr. Hansen Holding A/S, YSOPIA Bioscience, A-Mansia Biotech, Next Gen Probiotics, Evolve Biosystems and DuPont de Nemours, Inc. Chr. Hansen is one of the leading players with wide probiotic product portfolio and global presence.

Read More:

https://www.dailyprbulletin.com/next-generation-probiotics-market-growth-and-demand/

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