A2 Milk Market Growth Accelerated by Increasing Health Awareness

 
A2 Milk Market

A2 milk contains less beta-casein A1 and additional alpha S1-casein protein than regular cows' milk. This protein breakdown is easier to digest for many people and reduces discomfort such as gas, abdominal pain and diarrhea. As more people become aware of the digestive benefits of A2 milk, they are increasingly substituting their regular milk consumption with A2 variety. The global A2 Milk Market is estimated to be valued at US$ 2036.6 Mn in 2023 and is expected to exhibit a CAGR of 10% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.


Market key trends:
The growing consumer health awareness across the globe is one of the major factors driving the growth of the A2 milk market. Over the past few years, consumers have become more conscious regarding the health impacts of the food they consume. A2 milk is considered easier to digest as compared to regular cows’ milk and helps reduce common digestive issues. Hence, health-conscious consumers are readily opting for A2 milk over regular varieties. Various marketing campaigns by key players emphasizing the digestive benefits of A2 milk have also raised awareness among people. This has significantly boosted the demand for A2 milk globally over the recent years.

Segment Analysis
The global A2 milk market is segmented based on packaging type as bottles and cartons. The cartons segment holds the largest market share owing to high recyclability and affordability of carton packaging. Cartons are easy to transport and take less shelf space. Consumers prefer cartons for small families as powdered or liquid A2 milk can be poured directly from cartons onto home refrigeration shelves without any need for decanting into separate containers.

Key Takeaways
The Global A2 Milk Market Demand is expected to witness high growth.

Regional analysis: The Asia Pacific region currently dominates the global A2 milk market and is expected to witness the fastest growth during the forecast period. China is the largest producer and consumer of A2 milk globally. Increasing health consciousness and awareness about the benefits of A2 milk among Chinese consumers is supporting the growth of the market. North America is another major region for A2 milk market. The increasing lactose intolerance among consumers and growing popularity of dairy alternatives such as A2 milk are driving the demand.

Key players operating in the A2 milk include Fisk Alloy, Inc., Southwire Company, AFL Global, MWS Wire Industries, Copperhead Industries, Shanghai Metal Corporation (SMC), Zhejiang Baichuan Conductor Technology Co., Ltd, Zhangjiagang jinxin metal wire Co., LTD, Nehring Electrical Works, General Clad Co., Ltd, and Jiangsu Greenshine Wire & Cable Co.,Ltd. and others. Southwire Company leads the market with highest market share owing to its wide product portfolio and presence across North America and Europe.

For more details on the report, Read- https://www.insightprobing.com/a2-milk-market-demand-share-analysis/

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